DFW CRAFT COFFEE CATERING SPECIALIZING IN KONA COFFEE FROM HAWAII
  • Book Your Event
  • Party Packs
  • Our Ohana
  • Ohana Swag

OUR OHANA JOURNEY

Never in a million years...

4/20/2020

0 Comments

 
If last year you would have told me we'd experience a global pandemic like those we read about in our history books, I would have said "Yeah right! With our technology today and our advancements in medicine and health care it would be impossible."

And yet here we are. The entire world brought to its knees. Not from a nuclear or terrorist attack. Not from a natural disaster. But from a global virus. It never crossed my mind that the single greatest threat to the world's population would be a virus.

None of us know how many lives this virus will take when it's all said and done. None of us know how quickly our economy will bounce back. How quickly our unemployed will find work or how many businesses and industries will suffer devastating losses.

With so many uncertainties, this has to be the worst possible time to start a new business, right?
Picture
If there's one thing I know, it's that there are great opportunities in the toughest of times. It's all a matter of perspective in my mind. It's true there are many industries struggling to stay alive right now. But, there are also many industries that are thriving. As scary as this time is, I choose to also see it as a blessing in disguise.

Let me explain.

We started planning our coffee shop at the end of 2019 (before the Coronavirus outbreak) in the traditional way of seeking loans and investors. Our plan was to take on debt like many startups. After all, it's the fastest way to get up and running.

Due to COVID19 we've decided to adjust our business plan.

We decided instead to self-fund and grow our business debt-free. That means starting small.

PHASE ONE will consist of hosting fundraising events and workshops to raise capital for a mobile coffee cart.

In PHASE TWO we will grow our coffee cart business by booking local events as well as utilizing crowdfunding until we have earned enough to open a brick-and-mortar coffee shop in the Prosper, McKinney, Frisco area.

We have also come up with several ideas for additional streams of income such as a monthly coffee subscription box. The last thing we want to do is be unprepared for an unforeseen event like COVID19. It would break our hearts if we had to lay off our team members at the worst possible time like what's happening now all over the country. We know we can't prepare for every possible situation, but we can be more intentional about our contingency planning.

​
We decided to document this journey so we could look back and see what we were able to start in such a crazy, uncertain. We also hope to inspire other people to follow their dreams and to not give up when the odds seem impossible. But instead to get creative, find grit and keep pushing forward.

Within this blog we will also share our monthly financials. We want to be fully transparent about this journey for anyone who may have a similar dream. The internet is full of coaches and consultants who claim to help make you rich if you just invest in their e-course or join their paid membership, but very few of them are transparent about their earnings or the success rate of their customers.

So here we are at the beginning. It's both exciting and scary. Especially since we are inviting you into this whole process. There is a possibility of failure. But the risk is worth the reward. If we don't try we will never know what could be.

We hope you enjoy this blog and we hope you'll join us on this exciting journey. Please don't be a fly on the wall. We would love for you to comment with an encouraging word or a piece of thoughtful advice.

​Finally, if you are interested in how you can support us please visit our GoFundMe page. Or, if you are local and would like to host a fundraising party, click the button below.
Click here to book your Event
Subscribe to our monthly newsletter so you don't miss an update!
    Powered By ConvertKit
    0 Comments



    Leave a Reply.

      Author

      Brent Kaluhikaua is a husband, father, little league coach and foodie. His latest passion is craft coffee where he is trapped in the never-ending pursuit of the perfect pour over.

      Archives

      May 2020
      April 2020

      Categories

      All
      Financial Reports

      RSS Feed

    HOME  |  BOOK YOUR EVENT  |  OUR OHANA  |  CRAFT COFFEE PARTY PACKS  |  OHANA SWAG  |  CONTACT

    ​Image Attribution

    ​© 2020-2022, OhanaCoffee.co
    • Book Your Event
    • Party Packs
    • Our Ohana
    • Ohana Swag